Student essay writing
Macbeth Lit Essay Topics
Thursday, September 3, 2020
What was the underlying causes of World War 1 free essay sample
Militarism, Colonialism, and Alliances were the basic reasons for World War 1. Partnerships were of extraordinary incentive in this war. Basically whoever had the a great many people or most exceptional weapons would crush their adversary. With pressures intense and the need for more land, World War I broke out. Militarism is the demonstration of a country fabricating an enormous military. European nations fired structure up their armed forces and naval forces beginning in 1890 to 1914(document C). England concentrated on essentially developing its Navy, however it was at that point more grounded than some other two naval forces consolidated. When Great Britain and Germany got some answers concerning Britainââ¬â¢s solid Navy, the two of them incredibly expanded their naval forces. In Germany and Russia mostly, this unexpected military development started to greaterly affect open approach, it helped push the nations required to the war. The entirety of this development in the military prompted to a weapons contest between all the primary nations. We will compose a custom exposition test on What was the hidden reasons for World War 1? or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page In 1906, the British had presented the Dreadnought, an incredible warship. The Germans before long followed by presenting their own warships. At that point, Von Schlieffen drew up a game plan that included assaulting France through Belgium if Russia made an assault on Germany. Expansionism was one of the fundamental figure factors World War 1, numerous provincial competitions hurt connections and coalitions inside European force. A large number of the European provinces were in Africa. There was numerous issues among France, Britain, Germany, and Italy. Dominion, which is rivalry for exchange and settlements, brought about tense connections between European countries. England and France framed collusions against Germany because of rivalry for settlements. Germany needed to grow and assume control over Europe. (Record E) Alliance frameworks were additionally a main source of World War 1, this is the place certain countries structure coalitions and battle with one another against whoever they are doing battle against. Report A shows that Germany, Austria-Hungary, and Italy united to make a triple-union. On the opposite side of the war, United Kingdom, France, and Russia were a collusion; this aided on the grounds that having Russia on the opposite side of the nation made it simpler to fight from two unique sides of the mainland against the Germany union. Record B shows all the various nations pointing at each other indicating who they are at war with, this clarifies every union is battling each other. World War 1 has numerous different causes in any case, Militarism, Colonialism, and Alliances are the most significant hidden causes. Nations are made up numerous individuals, weapons and provinces. With the entirety of this joined it brought about World War 1.
Saturday, August 22, 2020
black lung disease :: essays research papers
Dark Lung Disease à à à à à Every year, just about 1,500 individuals who have worked in the nationââ¬â¢s coalmines pass on from dark lung infection. Thatââ¬â¢s proportionate to the Titanic sinking each year, without any boats acting the hero. While that fiasco which took spot such a long time prior keeps on entrancing the country, dark lung casualties kick the bucket a horrifying passing in confined rustic networks, away from the spotlight of publicity.â â â â â Dark lung is the legitimate term for a man-made, word related lung ailment that is shrunk by delayed breathing of coalmine dust. Some call it minerââ¬â¢s asthma, silicosis, pneumonoultramicroscopicsilicovolcanoconiosis, coal laborers' pneumoconiosis, or dark lung. In any case, they are all residue illnesses with similar indications. à à à à à Only the littlest particles of the coal dust make it past the nose, mouth, and throat into the alveoli discovered somewhere down in the lungs. The alveoli, or air sacs, are answerable for trading gases with the blood, and are situated toward the finish of every bronchiole. Microphages, a sort of platelet, accumulate remote particles and convey them to where they can either be gulped or hacked out. On the off chance that an excessive amount of residue is breathed in over a significant stretch of time, some residue loaded microphages and particles gather for all time in the lungs causing dark lung malady. à à à à à The fundamental side effect of the sickness is brevity of breath, which deteriorates as the ailment advances. In serious cases, the patient may create cor pulmonale, which is an extension and strain on the correct side of the heart brought about by ceaseless lung infection. In the long run, this may cause right-sided cardiovascular breakdown. A few patients create emphysema as a difficulty of dark lung sickness. Others build up an extreme kind of dark lung ailment in which harm proceeds to the upper piece of the lungs much after introduction to the residue has finished called dynamic monstrous fibrosis. à à à à à Black lung ailment can be analyzed by checking a patientââ¬â¢s history for introduction to the coal dust, trailed by a chest x-beam to check whether the trademark spots on the lungs are available. A pneumonic capacity test may help in the conclusion. Be that as it may, all coalminerââ¬â¢s ought to have chest x-beams like clockwork so the sickness can be distinguished early. à à à à à Congress set severe cutoff points on airborne residue and requested administrators to take intermittent air tests inside coalmines in 1969.
Friday, August 21, 2020
The Lottery A Setting Analysis Essay Example For Students
The Lottery A Setting Analysis Essay Shirley Jackson takes extraordinary consideration in making a setting for the story, The Lottery. She gives the peruser a feeling of solace and steadiness from the earliest starting point. It starts, ââ¬Å"clear and bright, with the new warmth of a full-summer day; the blossoms were blooming lavishly and the grass was luxuriously green.â⬠The setting all through The Lottery makes a feeling of quietness and serenity, while depicting an ordinary town on a typical summer day. With the absolute first words, Jackson starts to set up nature for her plot. To start, she recounts to the peruser that the story happens on a late-spring morning. This aides in giving a focal point of the averageness of this modest community, a typical rustic network. She additionally specifies that school has quite recently as of late let out for summer break, which obviously permits the kids to go around then of day. Besides, she portrays the grass as ââ¬Å"richly green and ââ¬Å"the blossoms were sprouting abundantly. These depictions of the environmental factors give the peruser a peaceful inclination about the town. The area of the square, ââ¬Å"between the mail station and the bank, demonstrates the diminutiveness of this town, since everything unifies at or close to the town square and it goes about as the essential area for the rest of the piece of the story, assuming a critical job toward the end setting of the story. We will compose a custom exposition on The Lottery A Setting Analysis explicitly for you for just $16.38 $13.9/page Request now As yet, nothing interesting has occurred, which may later mirror an unexpected closure. In the long run, little clues about the uncommonness of this town are included. The creator calls attention to huge structures that encompass the town square, however neglects to depict a congregation or a town hall, which are basic structures to all networks. In this, there is by all accounts no focal overseeing body for this town, for example, a court or a police headquarters. Likewise, strangely, these individuals observe Halloween yet not Christmas, Easter or Thanksgiving, the biggest occasions that ordinary individuals celebrate. Be that as it may, Halloween embroils a specific inclination to insubordinate, insidious exercises. What's more, the kids are building an incredible heap of stones in a single corner of the square.â⬠An impression of the kids as typical youngsters gathering rocks is offset their unexpected development a monstrous heap of stones in a single corner, as though they were rebuffed through work. The presentation of the discovery goes about as the significant defining moment for the setting. It represents a corrupt demonstration to the locals as ââ¬Å"the residents stayed away from it. The presentation of the black box into the setting changes the state of mind and the air of the inhabitants as they become uncomfortable around it. Moreover, the discovery changes the state of mind from quiet and tranquil to inauspicious, where the snapshot of enlightenment arrives at peak at the finish of the story. Through her utilization of inconspicuous subtleties in the setting, Shirley Jackson hints the devilish passionate consummation, which needs official specialists, by the garbled referencing of stones. Surely, the story begins to feel increasingly awkward, and the ordinary disposition of the townspeople stays in any event, during the stoning of Mrs. Hutchinson. They are on the whole unaffected by the result with the exception of, clearly, the casualty of their work together homicide . Close to the end, one of the ladies coolly advises the casualty to ââ¬Å"be a decent sportâ⬠as they butcher her with stones. Disregarding the serene state of mind made by the town setting, everybody submits a severe demonstration by stoning a blameless individual. All through The Lottery, the setting assumes a critical job in depicting incongruity in the plot. In any case, Shirley Jackson doesn't end her story with a goals to the plot, however she represents the incongruity she finds on the planet through an inventive unexpected setting.Indeed, the setting communicates The Lotteryââ¬â¢s subject of a shrouded reality underneath the outside of regular day to day existences. Catalog:
Saturday, June 6, 2020
Cultural Dimensions in Slumdog Millionaire - Literature Essay Samples
Slumdog Millionaire is a movie that invokes various cultures at work within India including Muslim/Hindu tensions, British colonialism and American pop culture in the form of the framing device of an American game show. Based on an Indian novel, the movie also adds another layer of cultural bias when it is based on Oliver Twist. Furthermore, there is a class structure in the movie that contrasts the poverty of the protagonist with the game show of the middle class existence. Even within the poor culture, there is a subculture of crime that is respected by the members of the poor class, but is largely ignored by the middle and upper class people. The criminals in Slumdog Millionaire are similar to the Ryan Reynolds character in Adventureland. He is the repairman for all the rides and among the teenage workers who are working at the place for their summer jobs, he is the highest class member of the fair. Yet, among his peers he has low status. According to Edward Hall, culture is ââ¬Å"an unconscious framework of shared meaning which makes communication possible but makes intercultural conflict inevitable.â⬠(Shaules, 2007, p. 27) The screens of intercultural knowledge are constantly being challenged in this film as Dev Patelââ¬â¢s Jamal is being asked how he could know certain things, while being ignorant of simple cultural artifacts. However, one of the things that makes the film fascinating for American audiences is how some of these cultural artifacts are more familiar even if they are the more complicated questions. Early in the movie, Jamal flubs the question for the national emblem of India and the police chief notes that his five year old daughter could answer the question. Jamal responds by asking about the cost of certain food in his neighborhood and other questions that the police cannot answer. When they cannot answer, he replies that even five year olds in this particular place know these answers. As a child of the slums, he is ignorant of certain cultural artifacts and very cognizant of others. In fact the whole movie is informed by the cultural artifacts of India, which includes the shared experiences of going to the movies and the distance between tourists and Indians at the Taj Mahal. At the end, the fact that Jamalââ¬â¢s girlfriend does not know the name of the three musketeers is very indicative of the way that culture behaves in a covert manner that allows for people to know cultural tropes without knowing their origins or contexts. Hofstedeââ¬â¢s five dimensions are important in discussing this movie. Power/Distance is very much a part of the culture of this movie and it even frames the movie since Jamalââ¬â¢s performance at the Indian version of Who Wants to be a Millionaire is distrusted due to the fact that he is on a lower strata in the social order. He is a Muslim who grew up in the slums and early in his life he was orphaned. Even his brother Salim has reached a higher scale on the P/D by proving himself to be more vicious than Jamal. Hofstedeââ¬â¢s second dimension of Individualism (IDV) is more interesting in the context of this movie because India has a low individualism with many relations being based on caste and family ties and community. ââ¬Å"This refers to the strength of the ties people have to others within the community. A high IDV score indicates a loose connection with people. In countries with a high IDV score there is a lack of interpersonal connection and little sharing of responsibility, beyond family and perhaps a few close friends.â⬠(Mind Tools, 2013) Yet, Jamal is forced by circumstances to work in a highly individualized framework. Throughout the movie, he is cut off from his family and friends. His mother is killed in the Bombay riots and his brother continues to betray him even as the woman that he loves is sold into sexual slavery. Hofstedeââ¬â¢s ââ¬Å"Masculinityâ⬠dimension is an interesting one but it seems to be arbitrary and based on Western gender roles form the 19 50s. As a movie for Western audiences, the more sensitive Jamal is the hero of the movie even though he is much less traditionally masculine than his brother. His brother is the one that shoots people and dominates many situations. Selling his girlfriend into sexual slavery is portrayed as something that is sad, but also something that seems reasonable given the circumstances. India is in the midst of a national dialogue concerning gender roles, with two gang rapes happening to women who dared to board buses. The Uncertainty/Avoidance Index is depicted in the train scene when the brothers are stealing food and doing everything that they can do to make money and live. They are con artists who are always hustling and the MIA song on the soundtrack provides an undertone of excitement. India is in a time of great transition and its ability to accept change and risk has allowed it to welcome a great economic recovery. The brothers in this scene become metaphors for the Indian economic culture of innovation and change. However, India is still a culture that has a high UAI on a structural basis. I am actually not sure why Hofstede suggests that people communicate with UAI cultures by expressing their emotions through hand gestures and raised voices. It seems like a stereotype that covers people who come from hot-weather climates like Italians, Jews and Arabs with the joke ââ¬Å"what do you call a broken hand? A speech impedimentâ⬠attached. Finally Long Term Orientation is one of the major forces in the movie, where the absence of family is a tragedy and the characters replace their mother with gangsters. Even though the movie is about Jamalââ¬â¢s self-actualization, his happy ending involves forming a family unit with his childhood crush and then dancing a Bollywood group dance number. There are several cultural identities that Jamal has throughout the movie. He is Indian but he is also poverty stricken. His Muslim cultural identity emerges in the Bombay riots when his mother is killed by Hindu radicals. The cultural bias of the Hindus is at its most extreme and deadly at this point. Cultural bias is also apparent in the opening question where Jamal knows the face on the hundred dollar bill even though he doesnââ¬â¢t know Indian currency. Jamal knows the $100 bill because he is in the subculture of begging and has come in contact with western currency more than Indian money. Cultural patterns are the interrelated cultural traits that are put forth in a culture. ââ¬Å"the Westerners are assumed to be members of low-context cultures, and need direct and explicit verbal messages because they share little background information or context. And they have strong orientations to value individualism, equality and assertiveness in their social interaction and interpersonal communication. The Easterners, on the other hand, are believed to be high-context, and do not require much in-depth background information since most of the information is already in the individuals. And they, due to their history and tradition, tend to respect collectivism, hierarchy and interpersonal harmony in the society.â⬠(Qingxue, 2003) In one scene the brothers show two tourists the impoverished area of India while a group of children steal everything in their car. The scene has a rather obvious payoff when the tourists see that their car is robbed and Jamal says ââ¬Å"You wanted to see the real India. Here it is.â⬠The tourists respond by stating that they are real Americans and then give him money. When Jamal and his brother are reunited, Jamal and his brother talk about the gangster from the slum. Jamal is speaking to him but Salim is looking away and smoking. The verbal communication reinforces the family bond since Salim is not allowing Jamal not to get away. In the next scene Jamal watches Salim as he prays, goes to work and acts like he owns everything. Jamal leads him to his childhood lover as an adult. An interesting part about the scene where Jamal is praying is that it serves as a non-intentional communication with Jawad. For the most part, this movie fits in with the co-cultural theory in which the major leaders of India are the American businesses and cultural mavens who are communicating with the Indian business leaders and authorities. Meanwhile there is an entire culture of India that is not viewed by the dominant members of society and this subculture of crime and poverty has its own cultural tropes and patterns that are not necessarily the India that most tourists will see. The ââ¬Å"real Indiaâ⬠scene is fascinating in that it provides the one insight that those Americans will have of India and they choose to throw money at it. Works Cited Mind Tools (2013). Hofstedeââ¬â¢s cultural dimensions: Understanding workplace values around the world. Mind Tools. Retrieved from http://www.mindtools.com/pages/article/newLDR_66.htm on Feb 20, 2013. Qingxue, Liu (Apr 2003). Understanding different cultural patterns or orientations between East and West. Investigations Linguistic Shaules, J. (Oct 2007). Deep culture: The hidden challenges of global living. Ontario: Multilingual Matters Ltd.
Sunday, May 17, 2020
A History Of The World - 1811 Words
Jonathan Lund Mr. Oââ¬â¢Donnell Period 3 15 December 2014 A History of the World in Six Glasses BEER 1. The discovery of beer is linked to the first civilizations because it led to the domestication of cereal grains, the development of farming, early migrations, and the development of river valley societies in Egypt and Mesopotamia. 2. The history of beer in the ancient world tells us that the early civilizations used beer from when they were born to when they died. Beer used to be a currency and a religious offering; in early civilizations they incorporated it into everyday life. 3. The sources the author uses include Egypt and Mesopotamia. He tells how beer helped Egypt in a multitude of ways as well as Mesopotamia. 4. The use for beer wasâ⬠¦show more contentâ⬠¦It was also much more expensive 2. The Greeks used wine in parties, and as a drink that was safer than water. They also used it medicinally, to clean wounds. 3. Wine developed a status symbol because only high social classed could attain it. Wine was very scarce, but eventually it spread among Greece and became more available. However, a lot of money was required for wine. 4. Wine was consumed to show power, it was done at parties and high class arrangements. Most people drank beer, but wine showed a sense of authority, as it was much harder to get than beer. 5. Wine differed in Rome from ancient Greece in many ways. Rome started to grow wine grapes instead of the Greeks grain. Also, the brand of the wine being consumed began to matter in Rome. 6. Wine had a lot to do with empire, medicine, and religion. Wine was associated with the rise and fall of empires. Wine lived on with Christianity after the fall of the Roman Empire. Wine also spread religion. Medicine advanced because they found out that wine helped to clean wounds, killing the bacteria in them. SPIRITS 1. The origin of distilled spirits was in Cordoba, by the Arabs. They wanted the miracle medicine of wine travel better. 2. Spirits and colonization are connected in many ways. One of them being that spirits led to the distilling in New England. As well spirits became very popular in colonies and united people together. 3. The production of spirits is connected to
Wednesday, May 6, 2020
Final Project Seasonal Trading Patterns - 3010 Words
Final Project ââ¬â Seasonal Trading Patterns Timothy Brady Southern New Hampshire University 25 January 2015 QSO510 ââ¬â Quantitative Analysis Professor Ozcan Topic Selection For my paper, I wanted to analyze the validity of the Efficient Market Hypothesis and evaluate patterns in trading. As an investor, one of the fundamental measures that I use is the tendency of commodities to follow seasonal patterns due to the nature of planting and harvesting periods, supply/demand, and general weather patterns which all impact the price of commodities. The purpose of this study is to investigate the existence the effect in investment returns for different markets. Thesis The efficient-market hypothesis (EMH) is one of the well-known methods for measuring the future value of stock prices. According to this hypothesis, the market is efficient if its prices are formed on the basis of all disposable information. According to EMH if there is a possibility to predict the future price of shares, that is the first sign of an inefficient market. The existence of calendar or time anomalies is a contradiction to the weak form of the Efficient Market Hypothesis (EMH). The weak form of the EMH states that the market is efficient in past price and volume information and stock movements cannot be predicted using this historic information. This form infers that stock returns are time invariant, that is, there is no identifiable short-term time based pattern. The existence of seasonalityShow MoreRelatedThe El Nino Southern Oscillation1878 Words à |à 8 Pagescauses the thermocline becomes weaker, causing the warmer water to move backwards closer to the eastern Pacific Ocean. The warmer water can hold more nutrients which are better conditions for fishes that led the fishermen to recognize this climate pattern. The tropical Pacific Ocean is divided into different regions for detail observation and forecasts. The National Oceanic and Atmospheric Administration (NOAA) defines ENSO for five consecutive 3-month temperature average at E l Nino region-3.4 to warmRead MoreHousing Market Of The Uk Housing Markets2948 Words à |à 12 Pagesplays housing, despite the economic role of health and education, for example, tend to have the same political profile In 2007, the government set a target of increasing housing supply of 240,000 additional homes per year by 2016. The aim of the project was done in order to deliver at least 70,000 reasonable housing for the year 2010-2011, out of which 45,000 were for the new rental housing. They argued the target, and to tackle the backlog of unmet housing needs in order to meet new housing. ââ¬Æ' TheRead MorePetsmart Analysis5575 Words à |à 23 Pagesstore that doesnââ¬â¢t sell dogs or cats? â⬠¢ One of our team members has a family member that was recently employed with Petsmart at their Scottsdale headquarters in Arizona. 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Front pageâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦ Page 1 Indexâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦ Page 2 1.1 Problem statement.â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Page 3 2.1 History/ Background â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Page 3 3.1 The Old structureâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦..â⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦PageRead MoreInterim Internship Report34088 Words à |à 137 Pagesstates in India. 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Marketing of Tiffany free essay sample
EXECUTIVE SUMMARY The luxury goods industry quickly rebounded following the United States economic downturn in 2001, partly due to the increasing trend of middle-income American consumers demanding luxury at every level. Within the luxury industry, the jewelry sector is largest with global retail sales amounting to $150 billion. Tiffany Co. (ââ¬Å"Tiffanyâ⬠) currently holds the leading position within the jewelry industry with a 19 percent share of the $50,000-plus jewelry industry. Tiffany recognized the growing number of consumers demanding luxury at mid-level prices and decided to use this trend to its advantage by appealing to these middle-income Americans. Tiffany did this by adding less expensive items to its collection, including more sterling silver, which appeals to younger women as some items retail for as low as $100. With 2002 revenues of almost $190 million, analysts believe Tiffanyââ¬â¢s earnings will continue to increase through future store expansion, which management hopes to increase by 5 percent annually. This would total 173 worldwide stores by the end of 2007. We will write a custom essay sample on Marketing of Tiffany or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Upon realizing the strength of its brand and the image its blue box portrays, Tiffany also plans to continue launching new product lines, taking advantage of the growing popularity of branding among jewelry consumers today. However, with all of Tiffanyââ¬â¢s current success, some analysts worry that the company may dilute its luxury brand image with its attempts to make the blue box accessible to the lower end. Tiffany, therefore, must focus on assuring its affluent customers that the quality of its products and service has not lessened even though its brand has become more affordable. This research proposal discusses the fine jewelry sector within the luxury goods industry, focusing on Tiffany Co. ââ¬â¢s (ââ¬Å"Tiffanyâ⬠) position among its high-class competitors and fine jewelry consumers. The paper begins with an overview of the luxury goods industry and current trends within the specific sector of fine jewelry. The document progresses by describing the corporate structure of Tiffany, specifically the companyââ¬â¢s products, financial situation, store operations and plans for expansion, key publics, brand image, and marketing strategies. The proposal includes an in-depth analysis of Tiffany Co. ââ¬â¢s position among luxury goods consumers, with the primary question of how Tiffany will maintain its elite image and leading position within the jewelry market while attempting to expand its consumer base. INDUSTRY INFORMATION The luxury goods industry, along with the rest of Americaââ¬â¢s economy, suffered in 2001 following the September 11 attacks. However, according to J. P. Morgan analysts Melanie Flouquet and David Wedick (2004), the luxury goods industry is recovering very well from the weaker sales growth experienced that year (p. 4). In the first quarter of 2002, jewelry store sales increased 0. 7 percent from 2001 (Kato, 2002, à ¶11). Consumersââ¬â¢ quick return to luxury purchases illustrates the somewhat addictive nature of luxury goods (Flouquet Wedick, 2004, p. 15). However, according to Louis Cona, publisher of Vanity Fair, ââ¬Å"There will always be a luxury consumer, and theyââ¬â¢ll continue to spend whether there are wars or diseases or whateverâ⬠(Case Anderson, 2003, à ¶7). Tax cuts, equity wealth, and job market conditions also favor upper-income individuals, who are the primary luxury goods consumers (Flouquet Wedick, 2004, p. ). At the same time, the exclusivity of luxury goods in America is declining. In an age of mass affluence with easy access to credit (Brown, 2002, à ¶5), luxury goods are becoming more affordable (Horovitz, 2003, à ¶13). Also, with a 50 percent rise in household income in the last 30 years, Americans have more money to spend on premium goods (Fiske Silverste in, 2003, à ¶16). According to Arnold Brown who writes for Across the Board (2002), recent surveys show that more than 350,000 U. S. households have a net worth of a least $10 million. More than five million households have a net worth of more than $1 million, which is double the amount of households 20 years ago. Economists predict that by 2050, more than 25 million U. S. households may have assets of more than $1 million (Brown, 2002, à ¶4). Figure 1 illustrates the above data, showing the increase in the number of households with assets amounting to more than $1 million. Note the increase of just over 40 percent during the 20-year span between 1982 and 2002 compared to the 400 percent increase predicted for the next 50 years. Figure 1 Numbers of Households with Assets Over $1 Million Source: Brown, A. Luxury redefined. There is also a growing trend of middle-income Americans demanding luxury at every level (Horovitz, 2003, à ¶3) and stretching their checkbooks and credit cards to support their luxury impulses (ââ¬Å"A Beemer in Every Garage? ,â⬠2002, à ¶4). According to futurist Watts Wacker, luxury is no longer an aspiration because even middle-income Americans are living luxurious lives (Horovitz, 2003, à ¶12). Luxury travel has increased 130 percent since 1990, and luxury cars account for 12 percent of vehicles sold, a 6 percent rise since 1986 (Nucifora, 2001, à ¶2).
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